If no one is notable, everyone is notable.” If no one is verified, everyone is verified. Citing Twitter’s shift to a ‘pay to verify’ approach, Checks intends to “capture a moment in time – the shifting context in which the process of verification takes place… the coveted checkmark that was previously a badge bestowed by institutions, is now a symbol that merely means the holder can afford it and is prepared to pay it. Now, he’s back for more with Checks, a flagship project for Butcher that has been making waves across the NFT community.Ĭhecks indeed pay homage to the ‘check, not verify’ perspective that has long been rooted in crypto and internet culture. He’s continued to grow his ‘Visualize Value’ brand, which mold the worlds of creativity, motivation, and inspiration through brief and simple digital output. Jack’s brand has grown immensely since we briefly chatted with him in August of 2021. At the time, we briefly spoke with Jack about his desire and motivation around the ‘Care Package’ project, which he said was inspired by “projects that are creating mini economies, play to earn (axie), commercial rights (bored apes) and generative art (art blocks),” adding that he “generally love(s) the permissionless nature of it all.” Nearly two years ago on sister network NewsBTC, we covered a humanitarian effort made by Butcher, which sought to raise funds to bring aid to displaced individuals in Afghanistan. Let’s dive into what Checks are all about, and how they’ve potentially changed the game for NFTs (well, at least for now). The latest paradigm-shift in NFTs has come courtesy of Jack Butcher, an exceptionally creative mind who has found self-driven success through Visualize Value and now through his latest NFT project, Checks. NFTs are like any other ‘corner’ of crypto there are cycles, metas, and plenty of instances of false hope, unexpected successes, and everything in between. It’s one of the few resounding crypto-native statements that has stuck over the years. Sales is always a component to what you're doing whether you like it or not.Don’t check, verify. Sales - There's no scenario where sales isn't important. Your ability to continually push forward against the resistance is critical in your long term success. Consistency - "We're bad at understanding the compounding function." Resistance - Progress is a force you're pushing against. Share myths - What's incorrect Don't skip the foundation Share the problem - Don't just focus on the symptom Prescriptions can mask the symptom Help with transformation - "Debug the code" "Excellence is the gradual result of always striving to do better." - Pat Riley As a leader, it's important to constantly set a new baseline. Think: How can I make this argument more visual? He helps businesses understand their value proposition He takes the same principle to consumers now with Visualize Value Leadership Development - Understand the individual components to transformation Curriculum - Organize it to a sequence of principles that build on one another. He most enjoyed the strategic component of the process - The articulation of the strategy through the use of compelling visual images. He has built his skills based on his previous decade working with some of the world's largest brands. Visualize Value - Jack is a designer by trade. Be consciously competent about your work. Think as if you are going to defend your work as you present it - "What would the worst critic say about this work?" How would I respond to that? Do your research and be prepared. DO the necessary work to understand it at its fundamental level. He framed it as "I'm not sure if this is any good." His mentor told him, "Never discount what you're doing prior to showing it to them." Frame it right. Jack was preparing to show some of his work. People want to go on that journey with you (when it's real) How Jack has built such a high level of confidence in himself - Had a great mentor who was a polymath. Create and share what you're building in real time. "The ability to publish is prioritized." You can build a bond with a teacher through their authenticity. Why Jack shoots "one take" videos and doesn't edit -There is a focus on "getting things out there." Ship it. Full show notes at #379: Jack Butcher - Founder of Visualize ValueĮxcellence: Humility - "People who don't think they're very good." The willingness to "put yourself in situations where you don't have a clue." No Plateau - Need to put yourself in scenarios where you are inexperienced.
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